THE CLIENT
When We Were Young is a two-day music festival held in Las Vegas, Nevada, celebrating the legacy of pop-punk and emo bands from past decades. The festival creates a large-scale event space where like-minded fans can come together and experience a strong sense of community. In an era where emo and pop-punk music has seen a decline, the festival proudly keeps the spirit of the genres alive.
MY SOLUTION
For this project, I reimagined the visual identity and overall event experience to capture the punk DIY feel. I redesigned the logo, made VIP and staff badges, designed posters and billboards, and put together a sticker sheet to capture the vibe of the festival.
